Wienerschnitzel was the client for the 2019 National Student Advertising Competition. As a member of Ball State University's American Advertising Federation chapter, I served as the video team leader/producer for our campaign.
I wrote the script for our 20-second cable ad, then created the storyboard. After finalizing the script and storyboard, I cast every actor. I coordinated every aspect of each shoot, including scheduling, location scouting, and food styling. I directed the actors and co-director of photography to create unique and relatable shots. I filmed and adjusted lighting at various indoor and outdoor locations to ensure that we could avoid reshooting. Finally, I edited the ad to completion using Adobe Premiere Pro.